By COLlive staff
While Chanukah was seen by many as a time to spend with the family indoors, the Rebbe transformed our perception of Chanukah to be being a unique opportunity to spread the light of Yiddishkeit and influence the surroundings.
By the time the idea of the Chanukah Live worldwide broadcast came up in 1989, public Menorah lightings were already common practice in major cities in the United States and around the globe.
The broadcast was an unprecedented effort in spreading the light of Chanukah with the world; joining together different continents to celebrate together. Technologically speaking, it was a monumental undertaking at the time.
A group of resourceful Chassidim brought the idea to the Rebbe and received his enthusiastic blessing. The Rebbe used the event to demonstrate the potential of harnessing the material world for the service of Hashem.
The JEM organization released a clip showing the Rebbe taking part in one such monumental rally in 5751 as Chassidim around the world energetically respond to the Rebbe’s encouragement.
May we need no more to rely on technology to bring Yidden together in celebration; may we all be united together in the most literal sense, with the menorah lighting in the Beis Hamikdash with Moshiach now!
In the spirit of Chanukah, JEM announced that it will be switching up its mobile app every day of the holiday of Chanukah to feature an array of videos of Chanukah with the Rebbe.
The popular feature received great feedback in the last 2 years, JEM says. The content is provided for paying subscribers who have unlimited access, but there will be plenty free content added with each new homepage, they said.
Subscribe here or download the app for Android or Apple.

Thank you very much, I needed that. 🙂
wow!! watched this more than once…we want moshiach now1